According to Tony Morgan in Outreach magazine, there are five common marketing mistakes made by churches:
1. Promoting your church instead of generating a response.
2. Making a promise you can't keep.
3. Trying to be all things to all people.
4. Thinking other churches are your competition.
5. Promoting programs that compete with one another.
To read the complete article, go to http://outreachmagazine.com/library/webexclusives/ND07webexTonyMorgan.asp
Tuesday, April 08, 2008
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